Sustainable, safe, avantgarde
APP LIGHT, the new 50ml PCR PE airless, enriches the large family of airless with pouch solutions by Lumson, a range that has become a symbol of technical and technological expertise, which also includes the revolutionary TAL in aluminum and the multi-award-winning XPaper in paper launched in 2022. Respect for the environment without skimping on technical functions, aesthetics, and protection of the product are the key characteristics of the airless with pouch solutions created by the Italian company and, in particular, of the new APP 355 LIGHT that is 25% lighter than the equivalent standard APP355 thanks to a reduction in the bottle's thickness and madeeven more sustainable thanks to the materials it is made of (80% PCR HDPE + 20% HDPE).
The improvements also apply to CO2 emissions. From a SPICE analysis (an international platform that measures the sustainability of products and processes), results showed that CO2 emissions generated during manufacturing of the APP 355 LIGHT are 19% lower when compared with APP START (another one of Lumson's airless in PE).
To complete the design, the bottle can be paired with the Lumson AA355 pump in PCR PP, which allows for the recycling of each plastic component. And then there's safety. Thanks to the multi-layered pouch studied to act as a barrier against external agents and to protect the formula from any possible contamination, APP 355 Light is the most sustainable solution.
"The new APP 355 Light incarnates all of Lumson's technical and technological expertise and is a solution that is keeping up with the times- adds Moretti-. Not only is it a winning choice in terms of safety and sustainability, but it's also extremely versatile because, like all of our airless packaging, it can be customized with various effects and decorations".